Last Updated on 22/11/2021 by Sanskriti
Netflix is coming up with a new feature on its platform for its users and this time the main target will be the kids. According to a Bloomberg news report the “Kids Feature” is similar to the short clips in TikTok and Instagram reels, in an effort to highlight child-friendly short videos. In an effort to highlight child-friendly videos, the “Kids Clips” function has a similar interface to TikTok or Instagram Reels. While most rival services’ films are meant to be seen in portrait mode, Kids Clips’ movies are designed to be viewed in landscape mode.
Bloomberg claims that the function is based on Fast Laughs, a comedy stream that the company debuted earlier this year.
Both features attempt to promote Netflix’s programming by utilizing short bits that are comparable to what viewers are currently seeing on social media.
As compared to Fast Laughs, Videos from Kids Clips will be horizontal rather than vertical and will fill the whole screen. Furthermore, children will be limited to viewing 10 to 20 videos at a time. New clips will be added each by Netflix based on the current episodes and movies accessible on the site, as well as those scheduled to be released in the future.
While competing social networks have been chastised for wasting hours of users’ time, Bloomberg News reports that Kids Video limits users to watch 10 to 20 clips in a single session. Given the feature’s intended audience of children, that seems like a reasonable restriction.
According to Bloomberg, Netflix still refers to Kids Clips as a “test,” and it won’t appear to all of its customers just yet. For the time being, it’s only available in a few places, including the United States, Canada, Australia, Ireland, and Latin America.